South Asian Travel Awards (SATA) has announced new additions to its team. Thasim Rafi has joined SATA Team as the new Head of PR & Communications.
Thasim Rafi, a Srilankan National, brings a wealth of experience to his role, having worked with some of the finest brands in enhancing values in training and sharing information. Thasim is a Corporate Consultant and has worked in an advisory capacity for several diverse projects in healthcare, tourism, banking, construction, IT and renewable energy sectors both locally and internationally.
Thasim has worked with the Ceylon Chamber of Commerce Academy in providing corporate training programs for the public and private sectors in Sri Lanka and has done many training programs on Innovation and Creativity for many reputed brands in Sri Lanka including MAS Holdings, Hilton, Airtel and Seylan Bank.
Thasim is a Visiting Lecturer for Digital Marketing at the University of Sri Jayawardenapura and a Guest Columnist for Daily FT. He was a Co-Founder of Hubpoint Global which was one of the leading coworking spaces companies in Sri Lanka and has been a key promoter of Entrepreneurship in Sri Lanka. Thasim is a regular guest on TV programs including the Business Today program.
Thasim is an enthusiast who will ensure delivery of exceptional communication to all participants and partners of the brand based on the concept and product and how it’s been positioned.
Thasim said, “It is a pleasure to take on the role as Head of PR & Marketing, a great brand with an exceptional positioning and with an amazing reputation.
SATA creates many opportunities to the regional hospitality fraternity by bringing the small and big together in one platform, and the way SATA does it is what brings to its well-balanced success over the last six years.
Thasim mentioned that - he looks forward to having more collaborations and nominations by creating greater connections within the media and hospitality industry.
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