South Korean Celebrities visit Maldives under the joint
campaign by Maldives Marketing & Public Relations Corporation and Singapore
Airlines to promote Maldives. The celebrities include Nichkhun & Chanseong
from JYP Group, 2PM & actor Keonjoo Jeong who was also on famous Korean
show "Summer Night Talk Show".
During their visit, the celebrities were hosted by Equator
Village, Addu City and Shangri-Las Villingili Resort and Spa. Eight different
videos were created during their stay which has now been published in the JYP
entertainments YouTube channel, jyppictures, with over 163+K views.
An event with the influential figures was held in South
Korea after their visit to Maldives. The "Midsummer Night Travel Talk Concert",
held at The Ananti Club in Cheongdam-dong, saw attendees from the tourism and
hospitality industry, celebrities and influencers of South Korea. This event
was hosted by comedian Yoon-sang Ahn and began with a cocktail reception prior
to the opening ceremony. A video featuring the experiences of the celebrities
in Maldives was played during the event. It was followed by a garden
party and a lucky draw along with the closing ceremony.
The South Korea market has promising potential for Maldives.
A total of the 34,400 tourists from the region visited the Maldives in 2018.
Statistics from January to July 2019 show, 19,880 tourists from the region
arrived to Maldives; a growth of 8.1% compared to the same period of last year.
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