The national
carrier, SriLankan Airlines frequent flyer programme, FlySmiLes which is
constantly seeking to innovate its product , is proud to launch its Digital
card effective 01st April 2017. Bringing the digital card membership
experience to FlySmiLes customers, this initiative will enhance convenience for
frequent flyers whilst meeting the national carriers goal to reduce its carbon
footprint and mitigate any negative impact its operations have on the
environment.
Effectively,
FlySmiLes members with entry level Blue status, Baggage Bonus, and co-branded
Silver card holders will not receive a plastic version of the card. However,
FlySmiLes cardholders aligned with oneworld
tiers Platinum (oneworld Emerald), Gold (oneworld Sapphire) and Classic (oneworld
Ruby) - will continue to receive a plastic card to enjoy oneworld partner airline privileges. The first digital card was
presented to cricketing legend Kumar Sangakkara flying on SriLankan Airlines to
London.
The Chief
Commercial Officer of SriLankan Airlines, Siva Ramachandran, said We are committed to reinvent and enhance the
experience of flying SriLankan Airlines - and the launch of the digital FlySmiLes
frequent flyer card is yet another initiative towards offering greater
convenience and mobility to our passengers. Apart from extending the benefits
of a digital platform to our valued frequent flyers, the airline is also carrying
out this initiative as a step towards further mitigating its carbon footprint
as a responsible corporate citizen. This FlySmiLes digital card initiative will
make the skies greener whilst promoting sustainable and responsible air
travel.
Sri Lankan cricketer and
former captain of the national team, Kumar Sangakkara commented: "I feel
privileged to be the first FlySmiLes member to download the digital frequent
flyer card! The SriLankan App is extremely easy-to-use and downloading the
digital card too was equally simple and fast. I feel the introduction of the
digital card will prove to be highly useful for FlySmiLes members like myself,
who travel often and need to be able to access important information on the go.
I can now access the FlySmiLes digital card on any of my mobile devices.
Besides the convenience, the fact that I am reducing my own carbon footprint by
going digital helps me be a more ethical and civic minded traveller, a win-win
for the passengers and the airline. I would urge all frequent flyers to adopt
the digital card for a greener footprint!"
The advantage of
the digital version is that it can be accessed and displayed on a smartphone or
tablet supported by Apple or Android for greater convenience of passengers. Simply
download the SriLankan App, click on FlySmiLes, log into your FlySmiLes account
and obtain the digital card by clicking "Digital FFP card" on the menu. Your digital
card will now be available for future use.
A member of the oneworld alliance FlySmiLes is part of
an elite circle, consisting of the worlds leading airlines working as one to
give frequent international travellers a superior, seamless travel experience
with special privileges and rewards.
FlySmiLes
Platinum and Gold Members are entitled to a range of privileges such as
complimentary lounge access across the oneworld
network of over 1,000 destinations, priority Business Class check-in, boarding
and additional baggage allowance. Together with oneworld, FlySmiLes top tier members can now earn and redeem miles
on any oneworld member carrier.
These privileges have been tailored to create a smooth and hassle-free journey replete
with luxury.
Launched in 1979,
Sri Lankas National Carrier is an award-winning airline with a solid
reputation for service, comfort, safety, reliability, and punctuality. The
airline provides convenient connections to its global route network of 94
destinations in 44 countries. SriLankan Airlines is the proud recipient of a
number of awards in the airline industry. The awards hail from numerous prestigious
aviation research agencies and travel magazines across the globe.
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