Maldives Marketing & PR Corporation (MMPRC) and Maldives Getaways signed an agreement today to
conduct marketing seminars for the guesthouses in Maldives in order to develop the local tourism
industry, a key part of the current governments pledges for the first 100 days to develop and further
strengthen the local tourism industry of the Maldives.
In attendance at the signing ceremony hosted by MMPRC were senior members of Maldives Getaways
and guesthouse association of Maldives. Maldives Gateways was the winning party after an open
bidding process to choose a contractor to conduct these marketing seminars.
Maldives Getaways, founded in 2010 has been a leading PR and marketing agency in the Maldives.
Among the services provided by Maldives Getaways includes e-marketing, advertising, branding,
media broadcasting and other similar services.
The objectives of conducting these seminars is to assist the guesthouses in Maldives to find potential
target markets and familiarizing them with different marketing strategies that they can use to
promote their products.
Marketing seminars will be conducted from 19
th March till 20th May. The seminars will be held in
Aa.Thoddo, Aa.Ukulhas, K.Maafushi, V.Thinadhoo, B.Dharavandhoo, Adh.Dhigurah,
Hdh.Hanimaadhoo, Addu City, Laamu Atoll, Gdh.Thinadhoo and Hulhumale.
Guesthouses are becoming a significant part of the tourism product of Maldives. There are currently
521 guesthouses across the country with 8563 beds in operation.