The first
session of Marketing Seminars for guesthouses was held on the 19th
of March, 2019, in AA Rasdhoo. These seminars are being conducted by Maldives
Marketing & PR Corporation (MMPRC) in association with Guesthouse
Association of Maldives and Maldives Getaways, which is in accordance to the
current governments 100-day pledge to further develop the local tourism
industry of the Maldives.
32
participants registered to participate in the first session held in AA Rasdhoo
and 12 participants attended. During the session the participants were
familiarized on tourism industry market trends and statistics. They were also
given information on social media marketing and different marketing strategies
that they can use to promote their guest houses.
The next seminar will be held on 20 March 2019 in AA. Ukulhas with 37 registered participants. Similar marketing seminars will be conducted from 23rd March to 23rd May in Aa. Dhigurah, V.Thinadhoo, B.Dharavandhoo, Hulhumale, Hdh.Hanimaadhoo, Addu City, Laamu Atoll, Gdh.Thinadhoo and K.Maafushi.
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