Sri Lanka Tourism Board has hosted several teams of travel
bloggers, influencers and journalists from UK, Netherlands, Singapore, Japan,
India, USA, and Sri Lanka through the Visiting Journalist and Travel Blogger
Programs conducted to promote Sri Lanka as one of the safest and scenic travel
destinations.
Visiting media and travel bloggers followed a travel plan
designed by SLTPB, taking separate routes to explore "What is truly So Sri
Lanka" from the southern coastal-line to Jaffna in the North. Travel programs
focused on Sri Lankas natural beauty rich wildlife, golden beaches, authentic
mouth-watering food, cultural values, colonial architectural marvels and
ancient historical monuments.
With this destination promotion, unexplored areas including
Badulla, Bandarawela in Uva Province, Ambilipitiya, Udawalawe, Kilinochchi and
Jaffna had received immense exposure as a highly potential new destination.
In addition to expanding tourism in rural economies, these
initiatives will support and spread tourism around the country. The visiting
influencers and media were welcomed by the Sri Lanka Tourism Bureau Chairman
Kishu Gomes midst the networking event at the Kingsbury Hotel, Colombo. PR
Director Madubhani Perera, PR Assistant Director Chaminda Munasinghe, Events
Director Prasad Daluwatta and other members of the SLTPBs PR team attended the
event.
Local hospitality partners included Mount Lavinia Hotel,
Jetwing Travels and Jaffna hospitality industry partners including Tilko Hotels
and Tours Malayan. Cafe and local communities in the Kilinochchi area supported
the SLTB PR Team in organizing these media promotional programs.
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