I recognised that the knowmads have very unique personalities - as much as they give priority to freedom, comfort & privacy, they are also open to peer support, connections and contributing to society (meaningful life), etc.
That being said, you can create a very strong niche for yourself by going to the specific needs of gender or age, etc of knowmads. For example, Millennials, couples, women only, above 40s, etc. This will give you a much more perspective to creating an effective business development – marketing plan. Remember when you target everyone, you get no one.
Packages created for this growing market that usually stays in a specific destination for 1-3 months or more sometimes, need to be affordable, flexible terms and with a homely feeling of ‘belonging’.
Look at & Access the various service providers, vendors in your network that come together – collaborate to co-market with you. Internet bundle with local telco providers, with “home” meals & laundry will be a comprehensive Basic bundle of services. Above all of these needs, take into consideration eco-products, healthy and green concepts, that will be an irresistible offer for the KnowMads to be attracted to you.